Paid Advertising Management

Turn Clicks Into Clients

HIPAA-Compliant Meta & Google Ads Management

Stop wasting ad spend on clicks that don't convert. Our systematic approach to paid advertising management integrates with your entire digital marketing system to maximize ROI while maintaining compliance.

We specialize in both Meta (Facebook) and Google Ads, with industry-specific strategies for healthcare, dental, legal, and landscaping businesses.

The result?

Lower cost per acquisition, higher quality leads, and sustainable growth that compounds over time - all while maintaining strict compliance standards for healthcare clients.

Targeted Pay-per-Click Ads

Different industries need different approaches. Our strategies are tailored to your specific needs, whether you're a healthcare provider requiring HIPAA compliance or a law firm looking to maximize local visibility.

Our approach combines platform expertise, industry understanding, and continuous optimization to ensure every dollar of ad spend works as hard as possible.

Healthcare & Dental

HIPAA-compliant Meta and Google Ads campaigns with strict privacy protection and secure lead handling.

Law Firms

Comprehensive campaigns including Google Ads, Local Service Ads, and strategic retargeting to capture high-intent searches.

Landscaping

Seasonal campaign management across platforms, including Local Service Ads and retargeting to maximize busy seasons.

Our Paid Advertising Process

We follow a proven, systematic approach that maximizes results while ensuring compliance and minimizing wasted ad spend.

Platform Selection

Strategic combination of Meta and Google Ads based on your industry, target audience, and business goals.

HIPAA-Compliant Setup

For healthcare clients, we implement strict privacy protection measures across all campaigns and tracking.

Industry-Specific Targeting

Custom audience targeting and messaging strategies based on your industry and ideal client profile.

Continuous Optimization

A/B testing and daily monitoring and adjustments to improve quality scores, lower costs, and increase conversion rates.

Lead Quality Monitoring

Tracking of both quantity and quality of leads, with adjustments to focus on valuable opportunities.

Compliant Reporting

Comprehensive monthly reports tailored to your industry, including HIPAA-compliant reporting for healthcare clients.

The Cedar Web Agency Difference

Our approach to paid advertising goes beyond just managing campaigns. Here's why our systematic approach delivers better results:

1
Platform Expertise
Deep understanding of both Meta and Google Ads platforms, with proven strategies for each.
2
Industry Specialization
Tailored approaches for healthcare, dental, legal, and landscaping businesses, including HIPAA compliance where needed.
3
Compliance First
Strict adherence to HIPAA requirements for healthcare clients, ensuring patient privacy and data security.
4
Systematic Optimization
Regular testing and optimization ensure continuous improvement in campaign performance.
5
Integrated Strategy
Paid advertising data informs SEO strategy while email nurturing maximizes conversion rates from paid traffic.

Ready to Transform Your Paid Advertising?

Stop wasting ad spend on clicks that don't convert. Experience the power of systematic, compliant paid advertising management as part of Your Perpetual Growth Machine.

Get Started Now

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Frequently Asked Questions

Learn more about our paid advertising management services

How do you ensure HIPAA compliance in healthcare advertising?

For our healthcare and dental clients, we implement strict HIPAA-compliant processes across all advertising platforms. This includes careful audience targeting, compliant ad copy and creative, and secure lead handling procedures. We never use retargeting for healthcare clients to maintain patient privacy.

What makes your PPC management different from other agencies?

Our PPC services are part of Your Perpetual Growth Machine, integrating paid advertising with SEO and lead nurturing. We specialize in both Meta and Google Ads, with industry-specific approaches for healthcare, dental, legal, and landscaping businesses.

Do you handle both Meta (Facebook) Ads and Google Ads?

Yes! We manage both platforms and create integrated strategies that leverage the strengths of each platform. For healthcare clients, we maintain strict HIPAA compliance. For law firms and landscapers, we also implement retargeting and Local Service Ads to maximize reach.

How do you approach different industries?

Each industry gets a customized approach. Healthcare and dental practices receive HIPAA-compliant campaigns focused on patient privacy. Law firms and landscaping businesses get comprehensive strategies including retargeting and Local Service Ads where appropriate.

How do you track and report PPC performance?

We provide comprehensive monthly reports showing key metrics like cost per lead, conversion rates, and ROI. For healthcare clients, all reporting is HIPAA-compliant. We include analysis of how paid advertising integrates with your overall digital marketing system.