Dental practice digital marketing agency

grow your dental practice

Your Dental Practice Marketing Agency

How do we help dental practices attract more high-value patients while reducing patient acquisition costs?

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Meet your dental practice's digital marketing team

Discover how our Dental Marketing System sets your practice apart

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Our Dental Marketing System is tailored specifically for dental practices

We integrate best practices in digital marketing strategy (SEO, PPC, Newsletters), patient acquisition, and patient experience into a system that complements your existing practice management software and enhances your patient journey.

Pay-per-click Ads

For immediate visibility and new patient acquisition with controlled spend through optimized, locally-targeted Google Search Ads and Local Service Ads. We continuously refine your campaigns for maximum ROI.

Local SEO & Google Business Profile optimization

To generate long-term, sustained organic traffic and leads while building your practice's online authority. This approach reduces overall patient acquisition cost, increases appointment bookings, and provides compounding ROI over time.

Patient Engagement & Newsletter Marketing

Enhances patient communication before and after appointments, improving patient satisfaction and retention. It also encourages positive reviews, facilitates appointment reminders, and promotes additional services to increase patient lifetime value.

Your Dental Marketing Triangle Explained

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Benefits of each leg of the Dental Marketing Triangle

Paid ads

Offers immediate return on investment. While SEO takes 3-12 months to show significant results, PPC bridges that gap with instant visibility.

  • Immediate boost to new patient inquiries
  • Targets specific dental services and local keywords
  • Provides quick wins with controlled spend
SEO, Local SEO & Google Map Pack

The foundation of your long-term patient acquisition strategy. Local SEO is crucial for dental practices to dominate local search results.

  • Optimizes Google Business Profile for increased local visibility
  • Builds the foundation for sustainable patient acquisition
  • Delivers long-term growth with compounding ROI over time
Patient Engagement & Newsletter Marketing

Focuses on patient retention, satisfaction, and increasing the lifetime value of each patient.

  • Nurtures patient relationships and encourages regular check-ups
  • Generates reviews and referrals from satisfied patients
  • Increases patient lifetime value by promoting additional services

We're the dental marketing agency you wish you had in-house

Whether you run a small family practice or a multi-location dental group, we help you grow and support your business goals. If your current agency isn't delivering the results you want or you're looking to accelerate your growth, let's work together

Dental marketing FAQs

What is a dental marketing strategy?

A dental marketing strategy is a comprehensive plan to promote dental services, attract new patients, and build brand loyalty. It typically includes a mix of digital and traditional marketing tactics tailored to reach local audiences, comply with dental industry regulations, and achieve specific practice growth goals.

How do you measure success in dental marketing?

Success in dental marketing is measured through various key performance indicators (KPIs) such as new patient acquisition rates, website traffic, appointment bookings, and return on investment (ROI). Other important metrics include patient retention rates, treatment plan acceptance rates, social media engagement, and lead conversion rates from marketing campaigns.

What are the best marketing channels for dental practices?

The best marketing channels for dental practices include local search engine optimization (SEO), pay-per-click advertising, social media marketing, content marketing, email campaigns, and patient referral programs. A mobile-friendly website, online reviews, and local search optimization are crucial for attracting potential patients in your area.

How do I create a dental marketing plan?

To create a dental marketing plan, start by defining your target patient demographics and unique value proposition. Set clear, measurable goals, and choose appropriate marketing channels. Develop a content strategy focused on patient education and service promotion, allocate your budget, and establish a timeline for implementation. Regularly review and adjust your plan based on performance metrics and local market trends.

What does a dental marketing agency do?

A dental marketing agency specializes in promoting dental practices and services. They develop targeted strategies, create compliant marketing materials, manage digital campaigns, optimize websites for local search, and analyze marketing performance. These agencies also help dental practices build their brand, engage with patients, and navigate industry-specific regulations and HIPAA compliance.

How much should I budget for dental marketing?

Dental marketing budgets typically range from 3% to 8% of gross revenue, depending on practice size and growth goals. New practices may need to invest more initially. Consider factors like local competition, target patient demographics, and desired growth rate when setting your budget. Regularly review and adjust spending based on ROI and campaign performance.